Are women occupying PR agencies?
Or is PR a female?
Have you noticed that nearly 70% of PR agencies are now run by women?
Do you think public relation agencies should hire more men than women? Maybe woman are more suitable for a job like this, you know, since it requires a lot … a lot… and a lot of patience with clients.
But then again, women always seem to get it right when it comes to communication! It always sounds interesting coming from a woman- you’d wonder why!.
APCO- A PR agency went all the way from being a small office in Washington to a multinational consulting firm. It’s now an independent Public Relations consultancy with almost 24 offices and 400 employees around the world.
Its 2004 revenue was around $55 million, and counting!
Guess who made all that happen? Yep, you guessed it right! It was a woman. Margery Kraus, remember the name, I am sure there will be a lot of margery’s nowadays!
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